Since the advent of online travel booking and the explosion of booking services like Priceline, Expedia and Travelocity, the scales continue to tip in the favor of those who wish to plan their adventures online. The expansion is almost complete, with 90 percent of travel bookings today originating online, up from 50 percent just a few years ago in 2006.

I know that definitely holds true for me. Today, I do almost all my hotel booking through online booking services. I get much better deals, and I like the fact that if there are any monetary issues, I have one source to go to (the booking service), instead of following up with individual hotels.